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Joylux Expands Feminine Wellness Offerings Available in Physicians' Offices with Debut of vFit PLUS


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SEATTLE, Jan. 29, 2018 /PRNewswire/ -- Joylux, the women's health technology company creating innovative LED-focused intimate wellness products, launches vFit PLUS in the United States today to professionals at the International Society of Cosmetogynecology (ISCG) trade show. The ISCG is the world's first and largest association of gynecologic specialists in female cosmetic medicine and surgery. According to Medical Insight, Inc., in 2016 American women spent more than $500 million on in-office feminine wellness treatments, a market that is expected to reach $2.2 billion by 2021. Physicians across the board are capitalizing on these growth trends by expanding their services to meet the needs of their postpartum and menopausal women. vFit PLUS is the first and only noninvasive, hormone-free home-use solution that integrates a patent-pending combination of red light (LEDs), gentle heat, and sonic technology to help improve intimate wellness. It is sold exclusively through the professional channel, allowing doctors to expand and complement their existing in-office feminine wellness options.

"I've had tremendous success retailing home-use aesthetic products in my practice. Now that we have expanded into feminine wellness, to have a home-use solution available to our patients is brilliant. vFit PLUS gives patients a private, convenient, and affordable solution for a topic that is still uncomfortable for many women. We are excited to offer vFit PLUS to our patients," says Dr. David Goldberg, cosmetic surgeon and dermatologist in New York.

 In a third-party study, women who used vFit PLUS reported the following results after 60 days:

  • 95% reported improved vaginal wellness,
  • 89% experienced more pleasure from intercourse,
  • 89% felt improved vaginal sensation, and
  • 100% reported feeling more emotionally connected to their partner.

Retailing at $495, vFit PLUS will be available exclusively through professional offices beginning in February. To enhance the performance of vFit PLUS, Joylux also offers a proprietary Photonic GelTM infused with hyaluronic acid and aloe that retails for $25. To become a reseller of vFit PLUS, visit www.getvfit.com/pages/professionals.

About Joylux, Inc. 
Joylux, Inc. (www.joyluxinc.com) is a global health technology company creating innovative products to transform women's intimate health and empower women to live their best lives. Please contact Heather Dazell at 206-219-9526 or heather@joyluxinc.com for press inquiries.

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